Tag: marketing

Left of Senna

Most cars are named after the people who made them. Naming a car after a former employee is a new one.

Lamborghini SUV, the Urus

SUV All the Things!

The Lamborghini Urus is a conundrum. Is it true to Lambo’s heritage? Or is it just brand marketing?

gtr
new audi badge
Audi BMW DTM Zandvoort

It’s All Gone Wrong

Racing has been hijacked by engineers and marketers which leaves little to love for the fans.

Rolls-Royce Phantom 8

Quite Adequate

Phantom VIII has arrived, but why does Rolls feel the need to tell us it’s 30% more anything?

Jaguar E-Pace roll

Cat Rolls Over

The first thing I ask myself when I’m shopping for a small luxury lifestyley SUV is can I get it to do a barrel roll?